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Bloomberg launched a centralized video hub to improve discovery, boost engagement and keep audiences (and subscribers) on its own platform.

YouTube has big changes slated for 2026 across AI content, Shorts, YouTube TV, and more - what does it all mean for creators?

This week’s Future of TV Briefing looks at how agentic AI can enable TV networks to automate the sales of complex linear TV ad packages.

More groups and activists outside of Minnesota have also been calling out Target’s relative silence on ICE activity in its home state.

Digiday once again takes a look at what $8 million can afford a buyer elsewhere elsewhere in the media landscape.

The Danish advertiser is hiring for programmatic roles to flesh out paid digital unit. But it's not the only brand deepening its in-house bench.

What started with a limited group of publishers and Copilot as the first customer is now evolving into a more scalable model, with Microsoft testing how pricing, access and compensation might work as usage grows. 

The winners of this year’s Digiday Media Awards Europe reflect a shift toward experiences that are participatory, connected and built across ecosystems rather than single channels. Digital campaigns increasingly crossed into the physical world, while data and technology enabled personalization at scale without losing cultural relevance or human tone. Interactivity replaced passive reach as the

The winners of this year’s Digiday Marketing and Advertising Awards Europe demonstrate how data, technology and culture can converge to drive impact. Winning campaigns used real-time signals and advanced analytics to shape messaging and deliver measurable business outcomes, while technology enhanced experiences without replacing human connection. Brands earned relevance by embedding themselves in communities, cultural

Susan Leland, director of audience insights, NPR In an increasingly fragmented media landscape, optimizing ad spend to ensure both maximum reach and meaningful engagement has become a critical challenge for brands. Brands often suffer from inefficient oversaturation in traditional channels, which wastes ad dollars by hitting the same small segment of the audience repeatedly. Crucially,

Anyone in marketing gawking at the near-billion price tag attached to TikTok creator Khaby Lame and his deal with Rich Sparkle Holdings isn’t really looking at innovation

At IAB ALM, Amazon unveils beta program as debate around industry standards heats up.

Digiday has compiled a running list of publishers’ lawsuits against Google for its ad tech practices, seeking compensation for claimed lost revenue.

Google launched its UCP last month -- a foundational layer which looks to enable agentic shopping within the tech giant’s ecosystem.

NBCUniversal’s Ryan McConville joined the Digiday Podcast to break down the mechanics of the company’s first-of-its-kind agentic AI ad sales test.