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Publishing execs pushed back on tariff and macroeconomic climate fears in Q1 2025 earnings calls, expressing confidence that their businesses would grow this year.

Digiday Programmatic Marketing Summit attendees call foul, claiming IPOs encourage murkiness amid ad tech providers.

Sir Martin Sorrell’s AI bet: fear billable hours, more output-based deals.

Here’s a look at how some creators are leveraging generative AI to create video, audio and written content — and whether or not that’s a turn-off for advertisers.

Nearly a year after he left Netflix, ad industry veteran Peter Naylor is back as a board member at ad tech business Kochava. 

The Trade Desk rebounds but agency tensions and strategic doubts linger.

As Uber’s ad business scales past $1.5 billion, it hires first head of measurement.

At the IAB NewFronts, news publishers are hammering home a familiar message to advertisers that their content is brand safe, at a time when stakes are high.

Subscriptions is one area where publishers are seeing more revenue, and, in turn, ramping up their plans to strengthen that part of their business in the coming months.

According to new data from e-commerce analytics firm SmartScout, discovery-oriented searches like “made in USA products only” have surged.

At this stage even a rollback of tariffs might do more harm than good because what goes down could just as easily snap back up. The volatility itself has become the risk. 

Karim Rayes, Chief Product Officer, Nexxen Artificial intelligence has quickly become the ad tech industry’s favorite talking point, and understandably so. Nearly every company is racing to launch AI-powered products, from generative creative tools to predictive models and automated campaign recommendations. But amid the buzzwords and marketing decks, a more important question is overlooked: Is

Starting today, Justin Thomas-Copeland will succeed Marla Kaplowitz as the 4As’ CEO.

There's a shift happening in the display advertising space: Marketers are using and spending more on email this year than programmatic ads — a first for the channel.

This week’s Future of TV Briefing recaps a heated discussion about transparency in the connected TV ad market that took place during the Digiday Programmatic Marketing Summit.